MDE 54: Book Review of 'Start Something That Matters' by Blake Mycoskie, founder of TOMS
TOMS is one of those companies that have come up with a unique business model which is inspiring other entrepreneurs who are motivated by more than just money. From my generation The Body Shop showed the world how products could make a difference, and as soon as I heard about TOMS (which was many years ago now) I was excited as I knew this was a new kind of business model, one that was simple to understand and effective. For those of you are not familiar with the company, TOMS was…
